Human Options, the Irvine-based nonprofit that seeks to end domestic violence, contracted with Spotlight for several videos. The "Purple Sock" video was produced as part of a campaign for the Men in Motion group that helps fund the educational programs Human Options offers throughout several Orange County high schools. Working with the communications team at Human Options, Spotlight crafted a script and storyboard and then shot, edited and delivered a video that was emailed to supporters and posted to social media. The campaign raised more than $50,000 for the organization. Subsequently, Human Options returned to Spotlight to produce more videos that will be screened at its annual gala.

"The purple socks"

Spotlight Video helped Human Options to tell the story of the purple socks, as part of its campaign to raise funds for its Men In Motion group.

We have greatly enjoyed working with Spotlight Video. From generating video concept ideas and delivering a storyboard that captured all our key messages, to seamless video production, they have provided a full service experience that is top notch. Their camera operators provided a comprehensive shot list, worked closely with talent to coach on line delivery and ensured we got the best shots, including plenty of b-roll footage. Not only is the team highly skilled and professional, but they have been an absolute pleasure to work with. They have been true partners and brought our program to life through video.

–Melissa Walker, Fund Development Manager, Human Options